Hiring a developer for a web development company or process

Hiring a website developer is not an easy task for today’s business. Choosing the right developer is one of the most important step for for developing a web development project. 

Research

Today clients comes from different parts of the world. This doesn’t mean clients can’t do all the research by their own. Today most of the clients throughly review different websites and various blog posts so that they will get a clear about various process takes place during a web development. They go through different testimonial in order to understand actual experience of your previous clients while they associate with you. Checking social media profiles another important step. These give them a clear idea about your customer interaction. Therefore always make sure that majority of your reviews are positive and genuine. 

Bargains

This is one of the important steps. It is the fact that most of the web application development disasters start with problems like bargains, discount, sales etc. Potential web developers always have a completed project calendar, therefore no point of offering discounts. They always focus on setting a fare rate fits with their qualifications and experience. When a developer is eager to offer discounts, always keep in mind that they are doing this for their survival. 

Questions

Always expect lots of questions. Asking more questions will make understand prospects more. So that there will be clear idea on what all steps need to done for delivering project perfectly. Otherwise developers are forced to make assumptions which are not good for these kinds of businesses. 

Responsive design trends

Responsive web design has been developed for several years; it has gained popularity in the drive for mobile-ready sites and effective UX design. Almost every web designer has passion to keep updated and its necessity to know about some latest web designing trends in 2018. Web designs are dynamic and they can make huge changes. It will dominate the web design market and brands globally jumping on the bandwagon. Responsive design topics include: mobile-first design, designing for consistency, adaptive & responsive design best practices. Every website design trend makes to balance aesthetics functionality, which is a difficult act and get right increased user engagement and higher conversion rates. We can say responsive sites use simple fluid grids. All elements of a page are sized based on different proportion, rather than considering pixels. So if you have three columns, you wouldn’t say exactly how much wide each column should be, but rather how wide they should be in relation to the other columns.

It is important to note that media such as images is resized relatively and in that way an image has the ability to stay within its column. Now a days there is a list of web development companies follows this trends

Responsive web design creates a web page that resizes it depending on the type of device and it includes over sized desktop computer monitor, or a laptop with small screens like smartphones and tablets. Web design makes a great digital experience. We know that smartphones, tablets and other mobile computing devices always use smaller-screens to view web pages. It has fewer trends in its principle and it has been for number of years. Responsive design are created in a way that it resizes to look attractive across numerous screen sizes such as mobile, tablets, TV, desktops. This article provides latest responsive design trends. This has a huge impact on web development industry.

Typography

Typography helps to boost your brand identity and it also plays a vital role in UI design.  This helps to communicate things clear and very informative way. Bold and creative typography make their message pop off the screen. Every web designers decide to push the creative borders of typography. Typography has lots of features; some of them creative typefaces and it occupy more space on the screen to serve as the essential feature of the website. Customised typography is one of the most important responsive design trends that will keep typographers make very happy.

Rounded profile picture

In the latest year twitter makes very big changes in their redesigning services. They updated user’s profiles pictures from a square into a circle. A small as moving a pixel one point can cause the internet to go up in arms and this time was no different. Facebook shortly followed suit and they can introduce circular photos. “Every profile circles are organic” said Mills Baker, he is a great product designer for Facebook and it is very user friendlier. Circles are good way to differentiate people from content.

On screen toggle

On-screen toggle can give website a cleaner look and can also save some space, especially when it is used for the menu. Additional to that the font and colors used for the menu are mostly similar to the overall website design scheme. It will give the responsive navigation a look that is more natural and functional. Also an UX technique comes in a handy for secondary menu items. That can be toggled from the same page. Most of the website has lots of features which includes fixed menu on a downward scroll and secondary menu toggle directly for accessing the link on the same page. This method of complementing text content with responsive navigation provides smooth user experience. The user will capable to browse lots of website pages while saving time on the HTTP requests sent to the server it is the very good example on screen toggle.

3 Bar Menu

Hidden toggle menu is also known as 3 bar menu. Hamburger menu and sliding drawer menu is a controversial UI pattern. The layout is easily recognisable and it is very easily functional for the average user. Hidden toggle menu first released on mobile IOS app market. The complex sliding animation is located on the native Cocoa libraries. This concept spread to other platforms. Every responsive website design has some common features. For example, the hidden menus make the user attention towards the link and it makes the screen space as well as bringing together the main links and the sub-menu links. Typically the menu is toggled it dominates the screen and pushes the on-page content out of focus. This can be attained by flip darkness on the on-page content when the menu is toggled. There’s a downside to the hidden menu toggle as well, since it is known to ineffective for browsers that do not support JavaScript.

Elongated menus for vertical display

A small screened device, a long, horizontally stretched menu can be more challenging to navigate and appears gracefully unappealing. The most important way to prevent problems like displaying the menu in a large and vertical manner, is to make it better by fitting it to a small responsive screen size. This makes the overall list falling under the menu available to user in the formal and readable manner.  The menu items are easier to browse through and click on. It is not important to display the vertical menu in list form. Example: A tabular structure can be equally beneficial given that the menu elements are not long. Its mobile screen has restricted view port. That leads to the movement of text in a downwards direction. In this method is bound good user experience. This essentially means that don’t need to worry too much about the vertical menu making page appear longer.

Illustration

Every brand is contracting illustrators for their UX design. It has the good opportunity to make the UX design visually pleasing and personality to a brand’s image. Drawing and communicating visually since long before modern speech in fact some cave paintings are very old approximately over 35,000 years. Illustration is primordial and connects with users on a human level and it makes UI elements more interactive, interesting and engaging. Major examples for popular brand are drop box, Google, whimsical, web design and more.  

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Resource: Yarddiant Web Lounge Pvt.Ltd, Office Number: 12, First Floor, Sahya Building, Government Cyber Park, Calicut, Kerala 673016, India

Trends In Technology Stacks

For small businesses or startups, choosing a relevant tech stack is particularly challenging, since they usually have limited budgets and, thus, they need a technology stack that provides the best result. A wrong choice of web development technology may be a reason for failure of project .To a great extent a right tech stack is the key to a successful project. There is variety of choices for tech stacks in the web development world that it is quite easy to be confused.

For instance, ASP.NET on the front end, SQL Server on the backend and .NET on the middle tier; and that was the scene past; But now a day’s new tools and advanced technologies are ruling the technology, and we should be careful while =opting the right choice. 

Only to build a professionally, functioning software should not be the aim of a developer Instead developer should focus on maintainability, scalability and security of the app. So now it is important to have a full plan in mind while choosing a tech stack.

Given below are some of the most popular tech stacks that developers use in their projects.

.NET Stack

.NET Stack includes C# as the primary language working with .NET framework. It is also called Microsoft’s technology stack because it is a highly featured software framework developed by Microsoft. It is used to build dynamic and interactive web apps. .NET stack is a subset of Overflow Stack. Overflow Stack is a comprehensive technical web stack that can help to fulfils all the requirements of web front-end, database and a .NET developer.

.NET Stack contain a large class library called Framework Class Library (FCL) which includes about 60 frameworks, platforms, SDKs, IDEs, SOA, libraries, etc. which is spread over 13 layers. Programs written in the .NET Framework is executed in a software environment called Common Language Runtime (CLR). This includes programming languages like C#, F#, VB.NET, Fantom, etc. Both FCL and CLR together constitute the .NET stack.

Features:

Language independent: .NET stack can exchange types and object instances between libraries and applications. That means developers have the freedom to choose their language of choice. This is possible because .NET Framework introduces a Common Type System (CTS) .It is designed to allow programs to be written in any programming languages in order to easily share information.

Portability: Microsoft submitted the specifications for CLI,C#, and C++/CLI to both Ecma International (ECMA) and International Organization for Standardization (ISO), so that they become official standards. That means it is designed to be cross-platform and implementations are available for other operating systems as well. .NET stack is compatible with a number of frameworks and platforms make it portable.

Interoperability: This is an important feature of .NET stack. Interoperability among different platforms enables developers to make use of a full range of complementing features. Access to other functions is done by Platform Invocation Services (P/Invoke). Access to .NET functions from native applications is done through reverse P/Invoke function.

Speed: Speed of developer time and runtime is very important because the speed you attained in development time will be gained in runtime as well. .NET Framework compiles with its just-in-time compiler from the CIL code into executable code, and caches the executable program into the .NET Native Image Cache during its first launch. Due to caching, the application launches faster. To speed up the first launch, developers can use the Native Image Generator utility.

LAMP Stack

LAMP Stack is a traditional web service stacks, named by its four open-source components. The four open source components are:

•         Linux operating system,
•         Apache HTTP Server,
•          MySQL relational database management system (RDBMS), and
•         PHP

These components are interchangeable. LAMP is good for creating dynamic websites and web applications. LAMP can be highly flexible, customizable and easy to use when combined with other open source and free software packages.

Some Alternatives:

The traditional LAMP stack consists of four free and open-source products. Linux, Apache, MySQL and PHP. But these components are interchangeable. There are several variants for this four stack model.

• WAMP (Windows/Apache/MySQL/PHP): Here instead of Linux OS Microsoft OS is used. This alternative is easy to get started with. The WAMP stack has the IIS server.
• LAPP (Linux/Apache/PostgreSQL/PHP): Here database has changed. MySQL is changed with PostgreSQL database. It is configured to work with enterprise-level projects.
•  MAMP (Mac OS X/Apache/MySQL/PHP): In this operating system variations are done. Instead of Windows OS Mac OS is used.
•  XAMPP (Linux, Mac OS X, Windows/Apache/MySQL/PHP, Perl): This group is a complete one, and runs on Linux, Windows, and Mac operating systems. This stack is equipped with FTP server, which is cross-platform.
• Many more alternatives are available. There is an alternative keeping the original acronym, LAMP (Linux / Apache / Middleware (Perl, PHP, Python, Ruby) / PostgreSQL). Variations can be done according to developer’s choice.

MEAN Stacks

MEAN is a tech stack which uses JavaScript technologies to build dynamic websites and web applications. From client to server to database, MEAN is full stack JavaScript. MEAN is named by its components; MongoDB, ExpressJS, AngularJS and Node.js. MongoDB is for the database with NoSQL structure. ExpressJS is lightweight framework that runs on Node.js. AngularJS is a JavaScript framework developed by Google that run in browser JavaScript engines. Node.js is a server side JavaScript execution platform built on Google Chrome’s V8 JavaScript runtime. Here also we can see alternatives from the traditional MEAN stack. One of such variation is MEEN stack, the JavaScript MVC framework Ember.js is used instead of Angular.

AngularJS being on the client side makes AJAX calls to ExpressJS. It returns the response in JSON format. ExpressJS running on NodeJS Server then communicate with MongoDB .As this stack uses only JavaScript it is easy for the developers to code the application for both server side and client side execution platforms. Developers working on the client side can easily understand the codes of the server side as they both use same language. This is a great benefit of MEAN stack. Another feature is it supports the MVC (Model View Controller) architecture.

ROR Stack

ROR stands for Ruby on Rails. Ruby is a popular programming language and Rails is a framework used to create web application using the Ruby language. ROR stack facilitates dynamic web app development using its rich library integration.

Rails is a model–view–controller (MVC) framework. Similar to above stack this also provide structures for database, web services, and web pages. For data transfer it uses the web standards such as JSON or XML and for display and user interfacing it uses HTML, CSS and JavaScript. ROR development framework is distributed under the MIT license which clearly describes that developer can use and modify it without any restrictions.

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Resource: Yarddiant Web Lounge Pvt.Ltd, Office Number: 12, First Floor, Sahya Building, Government Cyber Park, Calicut, Kerala 673016, India

The web development Life cycle

A web development process is quite similar to that of the traditional software development process. The core part of the web development process is not at all the coding process. There are many technologies like HTML, CSS, Javascript etc that give a new shape to the development process. Something that is exactly the core process of the web development is its early stages of life cycle like, information gathering, detailed planning, maintaining website after its launching etc. Knowing more about each and every steps of website development help the team to understand the the goals effectively.

A well designed website will offer much more than that of its aesthetic beauty. They has the ability to attract people and explains well about the product, company, branding etc. As a result every element of the site need to be work according to the goal.

A systematic website development process follows number of standards, methodologies, languages, frame works etc. Similar to that of the software, a website can also be developed using a certain set of concrete methods. While thinking about a website design, the main thought goes around two major issues, they are cost and time and these two factors depends upon the scope and size of the project. A website development timeline is created and the add different tasks and establish different milestones for it. It is considered as the best way to track project implementation and its development.

• Gathering information

It is considered as the stage of discovering and researching. The most important task at this point is nothing but a clear understanding about the website purpose, its goals and the target audience that you want to attract. Keep in mind that a normal news portal differs from that of the website for teenagers. Different websites provide different functionalities so that the technologies varies according to the project. A well described and detailed plan about the data is necessary in order to prevent the wastage of extra time and resources.

• Review, assessment and analysis

This includes understanding the client requirement and dynamics of the existing client system. The analysis will help you to cover all the business aspects of the client and their needs.

Also it is very important to find the target audience and the present software, hardware, people etc should be carefully analyzed. The analysis should be done in the way that does not time too time or lacks all relevant information.The team should follow a detailed cost benefit analysis. The plan for the project will be the output of the analysis process.

Several input features like interview with the client, initial emails, discussion notes, mobile sites etc are the inputs. Workplans, estimation cost, team requirements, hardware software requirements etc comes as outputs.

• Planning

During this stage the developer will give a detailed data plan that helps the customers to understand the entire look of the website. All the information are used to generate a sitemap. It helps to understand the relation between the main areas of the site. It helps to show how different pages of the sites are linked together and their relation. The major reason behind the creation of the sitemap is to create a user friendly and easy to navigate website. The inner structure of the website can be analyzed with the help of sitemap. Sometimes before you start coding, approval form the customer may be mandatory before going to the next development phase. At this time a wire frame is created. It is basically the visual representation of the user interface that you are going to develop. It will not have any colors, logos etc. It describes only the elements and its location in the page.

• Specification building

Preliminary specification includes covering up each and every elements. Larger projects require additional level of consultations with additional business, technical requirements etc. After the approval of preliminary document, a written proposal is prepared.

• Design and development

The work on the site is commenced after the signed proposal receipt. The prototype is basically the design and navigation.

Some of the customers gets satisfied only on the full functional prototype and there will be a need to show the interactivity of the site. There will be lots of suggestions or changes from the customer side as well. So be prepared for that. All the changes gets finalized before going to the next phase. This stage can be considered as the most vital stage of life cycle of the project. This is a most challenging part of all web development company.

• Content writing

This phase is mainly done for websites. Professional content writers are available who can write content related to the specific industry. The grammatical and spelling checks are done in this phase. The content might be anything from simple texts to videos.

• Coding

Now the turn is for the programmer to add relevant code without causing any disturbance for the design. The developer must be confident that the code prepared by him will not ruin the entire feel of the website.The developer should interact with the designer to know the actual design. The coding team need to develop necessary testing plans along with that need to develop technical documentation as well. The end user documentation is developed by the technical team.

• Testing

web based applications require intensive testing. Some of the testing basically carried out are integration testing, scalability testing, compatibility testing etc. After thorough testing, testing on the live server is also required.

• Search engine and social media optimization

This phase is applicable for websites. Promoting of a websites includes preparation of meta tags, submitting URL ‘s to various directories, search engines etc. Both the digital marketing techniques are continuously on going process.

• Maintenance and updating

Websites need frequent updates in order to keep them fresh and relevant. At that time the analysis process is repeatedly done and the life cycle steps get repeated. Bug fixes are done during the maintenance phase.

For the easy maintenance CMS like wordpress, joomla are the best. This performs the site maintenance without much expenditure.

The above mentioned steps will not complete the entire web development process. Some steps may not require certain steps and it depends upon the cost and time involved.

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Resource: Yarddiant Web Lounge Pvt.Ltd, Office Number: 12, First Floor, Sahya Building, Government Cyber Park, Calicut, Kerala 673016, India

The cutting-edge web design trend

Web design trends are also getting advanced by passing years.  In fact, It is mainly focused on technology, for example, let it be the types of devices we use, their processing power, or the sophistication of our browsers. And they are also influenced by the design principals. 

Here, we explore latest web design trends. Few years back we have made so much technological advancement on : introduction of native, in-browser 3D support, adoption of HTML5, CSS3 and the rise of front end javascript frameworks and also increased network bandwidth. However, the progress doesn’t end there. Some of the latest web design trends that take the lead in 2018 are drop shadow and depth; It is mainly used designing tool, so shadows have been a major thing of web design. The progress of web browsers, also witness some exciting variations. Grids and parallax layouts for web designers are using the effects like shadows more than ever to create depth and the illusion beyond the screen. The direct reaction to flat design trend is also popular. Shadow play creates a surprisingly versatile effect. They increases the aesthetics of a web page, and it also help User Experience.

Vibrant, saturated color schemes

Vibrancy is the key to illustrating new and fresh web pages. Web designers have stayed on the safe side when it comes to choosing color schemes for brands and websites. Now they have created colors, saturations, and design direction with no limitations. Monitors and mobile devices are made in such a way that they create vibrant color themes and visually appealing patterns to catch the attention of the viewers.

Dynamic gradients

Flat design has been a much preferred web design trend over dimensional colors, but now the gradients are also making a huge comeback these days. Gradients were seen mainly in the form of subtle shading, but now they are big, loud and full of color. Most popular recent incarnation is a gradient filter over photos; which is great way to make a dull image look more appealing. A simple gradient background can also can create perfect style accordingly.

Integrated animations

More websites are moving from static images and choosing new methods like animations, to engage users through a responsive manner. Animations makes the visitor more engaged and it can definitely give them an entirely different experience. But, larger backgrounds are needed to use animations and motion graphics. Moreover, they can also be integrated to work with scrolling, navigation and change the focal point of the entire website.

Asymmetry and broken grid layouts

After the discovery of asymmetrical and unconventional ‘broken’ layouts, web contents also play a big role. Asymmetrical layout is unique, distinctive and experimental. Big brands with lots of contents use traditional grid-based structures and small companies generally might not be interested in this aesthetics; and hence they prefer the increase in the use of unconventional layouts across the web. 

Particles background

Particles background can act as a great solution for the performance issues of the website. Such kinds of animations are javascript that are lightweight which allows background movement a natural flow and it doesn’t take too long time to load.

For example, a single image has the ability to tell the entire story much better than words. This is the case in the particle background also; they can attract the user’s attention and as a result, the brands can create memorable impression of themselves in the users mind, with in a split second. 

Mobile first

Mobile browsing now officially overtakes desktops. Owing to the current market scenario, mobile designs are getting more advanced these days. Alongside the website version, the company have to work on the mobile version too- like attaching high resolution images that fits for the mobile version. The icons are much more economical in terms of space and this become a common practice.

Big, bold typography

Each and every element in a website is important as it gives an appeal, personality and a brand status to the website, which is very much important in conveying message to the user. So, it is a better practice to use sharp and readable font which helps to provide the information easily.  Internet Explorer can support hand-made typefaces, which enabled by CSS for web browsers. “Sans serif” is a kind of fond with large letter which help to create dynamic parallels, improve UX and more. SEO elements in web pages, also helps to stack the information as per the scanning eyes of readers

Custom illustrations

Custom illustrations are a perfect way to add a brand's personal touch that make it unique from every other website. It is great to create images, which is friendly and add an element of fun to the website. Experienced artists make illustrations that are completely depends on the brand tone. It’s not surprising that every brands aim to get more crowd in every year. Trend are quite perfect for businesses, which is always fun and energetic process. It make the brands more appealing and approachable to their customers. Brand identity also should depend on illustration style to match its tone.

Custom scrolling

Now a days, we can see a clear trend on sites eliminating the traditional browser scrollbar and simply creating a custom on-page experience for their content. Some sites make use of “virtual scroll,” that allows users for scrolling. There are different types of scrolling, one that is designed around horizontal scroll, and the main benefit is that it can be controlled with a standard mouse. Many sites are also done in this way scrolling in favor of the click-drag-and-explore style of navigation. Instead of relying on traditional method of navigation, users click images dispersed on the map to learn more and more. Almost all of these kinds of sites use different kinds of WebGL application to create and display their content.

Web design provides latest digital design trends which can create something perfect for site or brand. Latest ideas, bright colors, bold gradients and integrated animations are the key element to look for while creating a user friendly web  page.

Resource: Yarddiant Web Lounge Pvt.Ltd, Office Number: 12, First Floor, Sahya Building, Government Cyber Park, Calicut, Kerala 673016, India

Design Trends to Integrate Web Development and Marketing

In this modern world Web development technologies have gained a rapid growth. Responsive web page or Customer engagement is the most prime factor while building a website. Attractive flawless designs and functionality of digital assets, proper usage of social media content and marketing materials will make the customer to stay more time in the desired webpage. In fact, to keep the pace with the market trends, the Web developers and marketers also on l focus on the latest technology to meet the consumer expectations. The below written article explains the popular web design and development trends in the market which can be successfully integrated into the branding of a company.

Mobile Friendly Design

Mobile technology is transforming the way we do business. From mobile app strategies to customer preferences favouring mobile E-Commerce, innovations are making waves in the industry.  The mobile browsing trend literally outnumbered the desktop users.  Responsive designs are being replaced with mobile-first method. Building a mobile-first design focus on the pieces of content and design elements that should be of the biggest importance to site visitors. People read blogs and do shopping from the E- Commerce market. Hence making sites accessible and easy-to-browse are the top priorities, web designers should look for if they want to engage more buyers.

Duotone

It is one of the most important web design company trends in 2018. This is a mixture of two vibrant colors, which create an unexpected and mind-blowing effect.  The concept of duotone is incorporating the colors, which are used to enhance the look and feel of the visuals on the web page.

Google Fonts

This is free and open source. Google fonts have unique typography and it has 135 languages to websites, For instance, combination of these fonts into your websites, bring out your brand's personality. They can also improve website’s load time and performance.

AMP Pages

Every website should have Accelerated Mobile Pages. It will get more traffic. These pages are rendered first for mobile experiences and its technologies boost the performance of website on mobile devices. This provides more traffic and visibility in search engines. It can increase the page load speed by 15%-85% compared to the speed of the regular website. The faster site performance will bring site higher rankings in search engines. AMP technology can increase sales and overall website traffic.

Cropped Text

This trend demonstrates the minimalist web design style. Cropped texts bring a special charm to the web designs. It is easy-to-find on the art gallery websites, designer portfolios, web projects and more. It tries to make the webpage creative and outstanding.

Big, Bold Hero Images

Big, bold design elements including hero images and videos accompanied with geometric typography. B2B companies in manufacturing and embedded technologies provide a clean and bold design.

Organic Shapes

Numerous mobile and desktop website designs add preference to the card-based UIs. Most of them are sharp-edged and right-angled. But it is completely different from the shapes that used in the previous years. Every app including Twitter and Facebook features aggressively rounded shapes and corners on cards, profile avatars and more.

Website Content Accessibility

Web content accessibility mainly refers to the comprehensive practice of removing barriers that prevent interaction with, or access to websites, by people with disabilities like impairments, vision impairments and other disabilities. If the sites are developed and designed properly, all users can access to information and functionality equally.

HTML5

There’s no question that HTML5 has effectively eradicated Flash. It’s one of the powerful 3-D games work in browser; play a video with no actual file loaded and more. This trend can create a simple mobile game, where a user can engage with.

Brutalism

It can also be termed as the ugly website design. As a matter of fact, the Web design trend appeared at the beginning last year, didn’t become popular as we expected it. However, if you notice carefully, you will come across with a number of brutal websites that has large sized cursors, unordered layout structures, crazy hover effects, unused galleries and many more.

Maximalism

It is very clean and web designs that has been constantly on demand for the last few years. Infact, on every day, the digital world is eagerly waiting new experiences and trends. Maximalism is one of such new techniques, which bring heavy catching presentation to the web design projects from multiple ways. Maximalism will work well for the creative expression of ideas and thoughts on sites.

Asymmetrical Backgrounds

Asymmetrical layouts are non-traditional backgrounds stand out from the rest of the web design techniques.  Compared to their counter parts, such layouts look more creative and usable. The broken grid allows images and gutters, which normally serve as the hard stops in the traditional layouts. The boxes and texts coincide partially resulting in the unexpected and beautiful letterform.

Interactive Experiences

Regarding a webpage, consumers always have high expectations. Hence, while building it, the web Designer should always keep in mind that the end product should be both interactive and responsive as well. Specifically, it should provide different ways to customers to engage and connect in a meaningful way.

Active Chat Sidebars

Live chat and chat box have entered in to the market and the website is becoming a predictive location to have a chat interface. Many tools are actually incorporating chat interfaces to make the customers communicate with one another. Example, when a sidebar opens up, making it easy for visitors to see who they spoke to last with a history of the conversation.

Buy Buttons

Many factors affect the ‘sale’ on an e-commerce or online market. For instance,  the use of buy button and order flow plays an important role in capturing a sale. The expiration of Amazon, will be a good opportunity for marketers to implement more shopping experiences.

SEO Landing Pages

SEO landing pages were large blocks of text and search algorithms. But the interesting factor is that there is more number of SEO landing pages having advanced design elements. Google is favoring user experience; marketers can expect these text-heavy pages to rank. People only read about 20% of a page, so use proper design elements to choose that 20% and guide the visitor.

Video That Turns Websites into Channels

Videos can play an active role in making the website an interactive platform. A Website which has 10 seconds video can grab a visitor's attention can successfully make them engage them with site's content. Video helps to tell story in an emotional and engaging way.


Resource: Yarddiant Web Lounge Pvt.Ltd, Office Number: 12, First Floor, Sahya Building, Government Cyber Park, Calicut, Kerala 673016, India

Future of Web Design Trends

Now days every business seeks an online presence and they focus on having a website. Every one prefer low budget site, but the professionals and expert might charge high. But if the quality of the content is great, the visitors might get impress and will stay on the website for more time. This results in the high ranking of the website. Blogger’s aim is to keep visitors for the maximum time on their website. Everyone focuses on latest trends which in turn helps to website growth. Many online tools are available; this helps to achieve targeted goals. So here some important future web design trends to keep in 2018.

Expressive typography and color

With vibrant ocean of colors, bold hand written typography, the year 2018 is setting new trends in the web designing industry. As everyone knows, using bold fonts and upbeat colors will help to grab the attention of customers and help them skim over the web pages.

Interactive Scroll Triggered Animation

These kinds of animations holds a big role in web; specially triggered interactive element gives your website a cleaner look and it  increase customer engagement and conversion rate. Mobile apps use motion and websites are just starting to do the same. Recent web design and development technology like CSS animation makes it easy to enhance designs without plugins, speed or compatibility issues. Using animates scrolling effects is a greater way to make an impact through the website design. Flat design is not suitable for every lay out and hence it will end up looking too consistent and boring. But, a mind blowing animation provides huge information into less space.  

Photo content will become a hit

Photo content will make its presence felt on ecommerce website in 2018, but will soon become ubiquitous with other website as well.

UX writing will gain traction

Creating textual elements of user interfaces became high demand these days. It is the digital voice of your company and helps you communicate with users in an effective way.

Gestures are the new clicks

We know that scrolling of web pages is not that much an easy task. Most of the users will move mouse towards the right edge of the screen in order to do something with ‘scrollbar’. As a pro, it’s mainly used as a mouse wheel as a track pad or as a control key. It is very easy to scroll than to click on mobile, i.e.; it can scroll wildly using thumb. Clicking a target is very much difficult task and also it is opposite that of using desktop. As a result we are expecting more websites to be built in around scrolling and clicking second. That mainly focus on what we have seen everywhere. The main reason to expect this trend is to continue because the mobile takes majority of the market and today modern sites has much less things to click, more scrolling and can scroll some links, buttons, clickable areas and even taller pages. There are websites that spread’s their articles mostly on multiple pages and that will learn this lesson. Also we assume these to turn into longer single pages like TIME magazine and other infinite scrolling pages. It is well known as web will expand itself towards devices like watches.

Use of Cinema Graphs will Increase

Life like images instilled with some repetitive movements of secondary elements will continue to be a part of websites these days. The images as a background or complementary features can make the website more interesting.

Scalable Vector Graphics will go Mainstream

Scalable Vector Graphics will overtake all other graphical formats in 2018. They are highly scalable and deliver better multimedia experiences without affecting your website speed and loading time.

Users are quicker, websites are simplifying

Everyone loves simplicity- Even in website designing, it’s better to remember this formula. You still can instill the complexity of your website into something way simpler. Assume, the users are busy, they need information without much hustle- bustle.  For instance, over involvement usage of keys and overcrowded graphics make the complete system slow. Huge images and designs make to slow down our site some situation, which slows the user interaction, so their audience as these websites which don’t load. Reduce image size and design which is easy to scan, make the website load very fast.  Many successful Apps put most websites to shame with super-minimal, beautiful interfaces. Motto should be simple- minimal interfaces maximum performance.

Voice User Interface and Search

The exponential rise of voice search has paved the way for voice user interfaces. Voice based user interfaces will grace your screens with integrated voice search functionality.

Popularity of VR Videos will grow

VR is the future of web design with the proliferation of cheap VR headset in the market. We will see more VR videos on the websites in 2018. This will take the interactivity of the web to a completely new level.

IOT and Chatbots                                                             

Many websites are already using chatbots to deal with customers and others will soon jump on the chatbot bandwagon with billions of devices out there, web accessibility will go through a paradigm shift in 2018.

Rise of progressive Web Apps

In 2018, we all; see reflection of mobile apps in web design. Animation page transitions push notifications and splash screens will make it to the website with no installation required; speed and convenience make progressive apps a hit.

Social saturation and the rise of direct email

Now a days social media has become a big success for consumers and but most of the content producers are not that much pleased, due to saturatiom. Today there is billions of facebook post are being shared and hence it only shows the ones that are more likely to enjoy and thus what you post or share will be enjoyed by only a small percentage of people.

Bonus non-prediction: CSS shapes

This is a technology that is least preferred except that of designers. Without having a browser support it is considered to be too risky.

Resource: Yarddiant Web Lounge Pvt.Ltd, Office Number: 12, First Floor, Sahya Building, Government Cyber Park, Calicut, Kerala 673016, India